Hardware

Bellwether Coffee

Zero-emission coffee roasting

Services

Information Architecture
Art Direction
Product Design

Bellwether needed a product experience partner to build the on-screen interface for their new roaster.

FW led a challenging product design program to build a multi-process user experience while the hardware was being developed in real time.

A simplistic visual language illustrating complex and layered processes allowed Users to be ultra productive.

Product Interface Design

As the hardware specifications were being finalized, FW designed the on-screen operator experience for baristas. Our team had to be flexible, iterative, and test-driven as screen and functionality requirements shifted continuously.

Multi Process and Use

Understanding the multiple processes the hardware could undertake combined with the context of the machine was critical to the success of this design exercise. It was critical for there to be a valuable experience up close for programming and from afar for monitoring within cafes and restaurants.

Interactions

It was critical for the design and interactions to be illustrative of what the machine was doing to allow for rapid engagement with its Users.

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