Meritech
Silicon Valley based venture capital firm focused on investing in growth-stage tech entrepreneurs.
Meritech Capital needed a new digital presence to future proof its brand, showcase portfolio and relay financial insights.
We partnered with Meritech to define their brand identity and redesign their digital infrastructure to further establish themselves as leaders in their industry and create a platform for the future.
- Art Direction
- Website Design
- Website Development
Visual Identity
Partnering with Dakotomy brand studio, we evolved the Meritech Visual Identity in a considered and limited way to allow for more effective visual representation of the brand across different digital and physical applications.
ID Application – Digital
In order to showcase the flagship portfolio and capture the professionalism and economics behind the Meritech brand we designed an immersive homepage as a front to a clean interior experience.
Infographic Application
Representation of financial data and analysis is core to Meritech’s marketing and communications strategy. We designed and built a flexible infographic system that would allow for an interactive User Experience and easy publishing.
