Nutrino

Artificial Intelligence bio-tech startup that set out to help navigate nutrition using advanced computer vision and machine learning. Exit to Samsung.

Biotechnology

2019

Nutrino needed a visual language, user experience and app design to drive development of an AI-driven platform for nutrition coaching.

Our team prepared strategy, visual identity that spans across a set of experiences, deeply considered UX design rooted in our expertise in machine learning and a set of UI layouts to help inspire the internal team and drive a new phase for client’s business.

  • Brand Strategy
  • UX/UI Design
  • Mobile Design

A Novel Approach

Nutrino is one of the first biotech startups combining health data, advanced machine learning, computer vision and a streamlined experience to deliver a “FoodPrint” - a deeply personal analysis and recommendations for nutrition.

Visual Language

Our team worked closely with engineers to balance what is possible, with what is usable and attractive arriving at a highly considered visual language we could proudly call "juicy enough".

UX/UI Design

We designed a streamlined experience focused around a novel use of camera to recognize ingredients and their nutritional value of food, to add to a number of other markets such as Blood Tests and DNA analysis.

Results

Successful exit through acquisition by Samsung.

“Their deep knowledge of AI, machine learning, and computer vision was instrumental in designing our breakthrough product. Future Works helped us blend multiple technologies to create something uniquely powerful.”

—Yaron Hadad, Co-Founder and Chief Scientist