Staples

A retail giant quartered in the US, with over 75,000 employees and of the most recognizable retail brands in the US - which needed a refresh.

E-Commerce

2019

Staples.com needed a refresh to come with its new brand - and strong online presence for 4 other brands across 6 different properties.

Over 15 digital products - delivered in just 3 months! In partnership with design studio, our team delivered thoughtfully designed, highly engaging experiences for staples.com and each of their new sub-brands, available across multiple devices from mobile to desktop. We continue to work together. We worked closely with over 30 different stakeholders in order to scope, plan and execute the project in several consecutive lanes on this short time frame.

Art Direction
Content Strategy
Content Production
Website Design
Website Development

Web Dev, Mobile Dev, UX, UI, Branding, Other

Challenge

Help prepare the $7bn retail giant for the future of work ahead of their new brand launch.

Brand

The brand leaves the nostalgia behind and aims at stepping into the future where worklife balance is key.The new brand was designed by our partner agencies. We worked closely with them and multiple in-house teams at Staples HQ to best implement the new guidelines into their digital systems and improve the overall system as much as possible within our timeline and varied array of constraints.