Energy
Operationalizing AI for the future of energy trading.
Services
Headline result

Amperon needed a sharp identity and guidelines to match their ambitions of bringing AI to the US energy trading market.
The Future Works team designed the brand and identity system, which stewarded the company from the start to a 9 figure valuation.
Learn more about our applied AI intelligence capabilities and how we serve energy operators.
A common challenge and unique ability of the Future Works team is to create rails that will allow clear and attractive presentation of data. In this case complex datasets related to energy trading and signals.

A simple brand mark started as a consideration of power-to multiplier, indicator for the company’s initial offering of home energy meters and over time it began to indicate Artificial Intelligence increasingly powering insights in the energy industry.



Amperon has grown over 30x in size of their team and 100x in their valuation, reaching status of a key energy industry player in the US, all without the need to revise the way they communicate. The brand was designed with scaling in mind from day 1 and several years later still looks fresh.



Amperon is fulfilling its role in the transformation of the US energy industry and the visual style has become the foundation of a large number of touchpoints, from marketing and sales collateral to data dashboards, reports and tooling.





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